Why do I have more users than newsletters sent?

Websites are required by Privacy Regulations* in the UK, to give customers an opportunity to refuse email marketing when their details are collected.

Your customers may well have not checked the "Subscribe to Newsletter" box when registering their personal information on your site.

This explains the difference.

To check your number of subscribers, open [Marketing/Users], click [Edit View] and set the Element Selection Filter to show only your subscribers. Click [OK] to see the result.

* The Privacy and Electronic Communications (EC Directive) Regulations 2003 - also applicable; the Data Protection Act 1998

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